CANDIDATE SELECTION

Candidates are selected based on their academic background, research potential and innovative thought in the area of interest.

*If applicable. The Graduate Programs Office reserves the right to request English Language Proficiency scores from any applicant.

QUESTIONS ABOUT YOUR ELIGIBILITY FOR THE MSC?

Request a FREE pre-assessment.*

It can be an expensive risk to complete the application process for an MSc, only to discover that you don’t qualify for admission. At Goodman, we don’t want you to waste your time or money. Send us your transcripts and resume and we will conduct a free pre-assessment to not only let you know if you are eligible for one of our programs, but also if we think your application will be competitive enough for admission.

Create a profile to submit your resume and transcripts by visiting the Goodman Graduate Portal.

*Please note that a pre-assessment does not guarantee admission to the university. Students must submit an official application for admissions consideration. 

• The MSc program begins in September (Fall) of each year only.
• Applications for the program will continue to be accepted on a rolling basis until the program is full.
• Please note that application reviews for the MSc program will take between 1-2 months once all required documents have been received.
• International students should apply by March 1, to ensure that there is adequate processing time available to apply for and secure a student visa.

STEPS TO APPLY

1. Complete the online OUAC application.
2. Upload the required documents to your my.brocku.ca account.
3. Monitor your application status through your my.brocku.ca account.

SUMMARY OF APPLICATION DOCUMENTS
All applications and application documents for the MSc in Management program must be submitted electronically. Hard copy application documents will not be accepted.

ALL APPLICATIONS MUST INCLUDE:

• Online OUAC Application
• Non Refundable Application Fee ($110 CAD)
  • The application fee can be paid by credit card or online banking. All application fees are received by OUAC, not by the Goodman School of Business at Brock University.
• Required Documents
  • Within three business days of your application payment being processed you will be contacted via email by Brock University. The email will include instructions to activate your my.brocku.ca account and to upload your required application documents.
  • Please visit the document upload instructions and document types page for more information.
• Copies of official transcripts from all post-secondary institutions attended
  • All post-secondary institutions attended, including short term/exchange term/LOP/transfer institutions, must be declared on your OUAC application.
  • Applicants will order transcripts from any Ontario universities through the OUAC application system. All other transcripts must be obtained, scanned and uploaded by the applicant to their my.brocku.ca account after submission of the OUAC application.
  • Scanned transcript documents must be up-to-date copies of official transcripts, not your unofficial, student/self-serve version.
  • Each transcript must also include the official institution grading scale/grading system explanation.
  • Any documents that are not in English or French must be translated into English and notarized before they are accepted. Both the translated and the original language version must be scanned and uploaded.
• Three electronic reference reports
  • Reference reports can be academic and/or professional.
  • Reference reports can only be submitted using the Brock University electronic reference system.
  • Your referees will be emailed automatically with instructions to complete the electronic reference report once your application has been received by Brock University.
  • Please visit the referee FAQ webpage for more information.
• GMAT/GRE score report
  • A copy of the GRE score report issued to the test taker via ETS, or screenshot of the official GMAT score breakdown provided to test taker on the GMAC website.
  • Please have GMAT score sent electronically to Program Code: XVJ-BG-47 in addition to uploading the score report to your my.brocku.ca account.
  • Please have GRE scores sent to Institution Code: 6773, Department Code: 4201, in addition to uploading your Test Taker Score Report to your my.brocku.ca account.
• Statement of interest
  • Your statement of interest should be one page (single or double spaced).
  • Your statement of research interest should be tailored to identify your research focus and provide the admissions committee with a detailed overview of what research you plan to pursue while in the MSc program and how this research is related to your future academic and/or professional plans.
  • Download this optional template for your statement of research interest.
• Resume
• Graduate Studies Internal Scholarship/Award Application
  • Completion of this form will ensure that you are considered for any awards/scholarships for which you may be eligible.
  • Ensure that you have pop-ups enabled in your web browser, then use the “Go To Form” button next to the “Graduate Student Internal Entrance Scholarship/Award Application” document on your portal account, to complete the required form (you must have pop-ups enabled for the form to open).
• Scan of official IELTS, TOEFL or PTE score (if applicable)
  • Do you need this? Please contact the Graduate Programs Office for an assessment.
  • Please note that the Goodman School of Business may request an English language score from any applicant.
  • Please have IELTS/TOEFL scores sent electronically to Brock University – Goodman School of Business in addition to uploading a scan of your official score report to your my.brocku.ca account.
• A personal interview will be required.

If you are offered admission to our program and you are not already a Brock student, you will be required to send in official transcripts and official proof of degree completion. International students will also be required to provide proof of immigration status. Please visit the document types page for further details. Once submitted, all documents become the property of Brock University and will not be returned.

QUESTIONS ABOUT YOUR APPLICATION?

TUITION 2024-2025

MSc tuition is charged on a per term basis.

• Canadian Citizens and Permanent Residents: $2,725.41 per term
• International Students: $6,725.34 per term

The MSc program is offered on a full-time basis only and takes two (2) years/five (5) terms to complete. We have broken down the costs for you as a new MSc student based on the following charts. Estimates are based on current 2024-2025 fees and may be subject to change.

All full-time students who have completed all course work and have been approved by their graduate program for Final Stage Status will pay $345.94 per term. Final Stage Status may only be awarded once and only for one term.

YEAR ONE TUITION AND RELATED FEES (FULL-TIME)

This chart reflects approximately how much you will be paying (or earning) in the first year of the Goodman MSc in Management program, as a full-time student.

*To review a full breakdown of the funding package, please see the ‘Fellowships and Financial Aid’ section below.

The ‘funding provided’ includes employment income earned as a TA or marker/grader.
This information is provided as a summary for reference only. Please visit the Financial & Administrative Services website for official information.

TOTAL TUITION AND RELATED FEES (FULL-TIME)

This chart reflects approximately how much you will be paying (or earning) to attend the Goodman MSc in Management program as a full-time student for both years of study.

*To review a full breakdown of the funding package, please see the ‘Fellowships and Financial Aid’ section below.

For a full breakdown of tuition fees, please visit the Financial & Administrative Services website. In case of any minor differences, your tuition charged on your my.brocku.ca account will be considered correct.

The ‘funding package’ includes employment income earned as a TA or marker/grader.

This information is provided as a summary for reference only. Please visit the Financial & Administrative Services website for official information.

LIVING EXPENSES AND BOOKS

Living expenses and books are extra. We recommend that you budget approximately $17,250-$28,300 per year for living expenses and books, depending on your lifestyle.

While funding is generous and will cover much of your tuition and ancillary fees, please have additional funds available for living expenses and extra costs.

Fellowship funding will be posted to the student’s financial account (my.brocku.ca) at the beginning of each term (September, January, May). Tuition and ancillary fees will be deducted from the Fellowship amount. Students are responsible for covering any balance that remains at the beginning of the term.

Graduate Assistantship/Teaching Assistantship support is employment income and will, therefore, not be credited to a student’s financial account at the beginning of each term but will be earned by the student throughout the Fall and Winter terms.

Income from Assistantship positions is contingent on the fulfillment of employment obligations (120 hours per term). Assistantship income is paid directly to the student on a bi-weekly basis, in accordance with the employment contract. Students must be legally permitted to work in Canada in order to hold a Graduate/Teaching Assistantship position.

Standard Funding Package

This chart reflects the approximate total funding that you will receive as a Goodman MSc in Management student over two years (5 terms) of study. Estimates are based on current 2024-2025 values and are subject to change.

GOODMAN SCHOLARSHIPS
In addition to the extensive Fellowships and Financial Aid package that students are awarded upon admission to the MSc program, exceptional incoming students can earn a prestigious scholarship worth $3,000 with the possibility of renewal the following year. Goodman Scholarships are awarded to a limited number of students entering the Goodman School of Business who have demonstrated at least two of the following:

• Leadership in university life and community life, or evidence of entrepreneurial talent
• Exceptionally high academic grades
• Financial need

COURSEWORK
Your coursework is carefully designed in consultation with your thesis supervisor to include specialized MSc courses in relevant subject areas. The coursework provides you with a strong foundation for your future thesis and gives you exposure to different aspects of your discipline.

RESEARCH SEMINARS
We believe strongly that you should be an expert in your own field and also be familiar with other core areas of management. Weekly research seminars focus on the presentation of academic research by yourself and your classmates, Goodman faculty members and visiting scholars.

RESEARCH METHODOLOGY
Our research methodology courses provide you with a comprehensive overview of the methods commonly used in management research. You’ll gain knowledge of statistical techniques, survey research and experimental research design.

THESIS
As the final component of your MSc in Management degree, the thesis demonstrates your ability for independent and original research. The thesis component is the focus of your second year of study and includes the preparation of your thesis proposal, the writing and research of your thesis and your thesis defense. You will work closely with your thesis supervisor and the members of your supervisory committee during this time.

SAMPLE THESIS TOPICS

• Management of Online Stock Keeping Units and Its Impact on E-Retailer Performance
• Moderating role of supervisory behaviours and employee customer orientation
• Reaction of the U.S. Treasury Market to the Auctions of Economic Derivatives
• Search Engine Marketing Strategies and Key Performance Metrics in Web Retailing: A Data-Driven Modelling and Analysis
• Environmental Disclosures: Firm characteristics and Market Response

As part of your MSc, you will have the opportunity to focus on a specific area of management in order to improve your knowledge in that field and expand your research opportunities.

You will take specialization specific courses in your first year, to provide you with an understanding of your area of focus, along with the issues facing this particular area of business. You will select your area of specialization during the application process and an interview with a faculty member from your desired specialization, will be a required portion of your application.

The admission committee highly recommends that you research the program and the faculty members for each specialization before applying. Additionally, it is suggested that you review the research of each core faculty member and find a research area that matches your interests.

The following Faculty are available to act as research supervisors in the MSc in Management. This list is available for your reference. Please note that individual faculty members do not answer questions about application eligibility and application process. Please continue to contact the Graduate Programs Office with your questions. Emails sent to Faculty will be forwarded to our office.

ACCOUNTING

This specialization focuses on providing you the opportunity to research accounting, one of the essential areas of any business, large or small. Accounting research effects the direction and profitability of companies, and the latest research in this area can be used worldwide.

ACCOUNTING CORE FACULTY:

• Kareen Brown
• Fayez Elayan
• Hemantha Herath
• Pascale Lapointe-Antunes
• Jingyu (Jennifer) Li
• Barbara Sainty
• Tashfeen Sohail
• Tanya Tang
• Samir Trabelsi

FINANCE

This specialization will equip students with the required skills in the finance industry, such as data analytics and quantitative competencies. The knowledge that students acquire will facilitate their integration into various positions at different organizations. Finance is present in modern-day economic activities at financial institutions, corporations, regulators, and other economic agents. For instance, students will acquire tools to develop portfolio optimization and risk management, performance assessment and attribution, coping with regulations, valuations of complex and structured securities and claims, assessment of corporate investment or financing decisions, valuation of markets, transparency, and fairness. As the finance industry is constantly evolving and changing, the need for innovative research is ever soaring to guide various economic agents implementing proper decision-making processes.

FINANCE CORE FACULTY:

• Osman Ulas Aktas
• Mohamed Ayadi
• Walid Ben Omrane
• Ernest Biktimirov
• Zhongzhi (Lawrence) He
• Skander Lazrak
• Jin Lei
• Onem Ozocak
• Unyong (Howard) Pyo
• Tatyana Sokolyk
• Yan Wang
• Robert Welch

MARKETING

This specialization provides the building blocks for aspiring scholars in marketing by exposing students to innovative research in the field. The topics covered include, marketing strategy, business-to-business marketing, online and social media marketing, consumer behaviour, and advertising.

MARKETING CORE FACULTY:

• Abdul Ashraf
• Filippo Dall’Olio
• Sheng Deng
• Todd Green
• Magnus Hultman
• V Kumar
• Antonia Mantonakis
• Waqar Nadeem
• Narongsak (Tek) Thongpapanl
• Kai-Yu Wang
• Lianxi Zhou

OPERATIONS & INFORMATION SYSTEMS MANAGEMENT

This specialization focuses on research to impact and improve the way in which industries, such as healthcare, technology and manufacturing conduct their day-to-day business though the adoption and application of data and information systems technologies. It exposes students to real-world problems facing emerging markets, supply chains, private and public enterprises, and provides theoretical and hands-on training to students in managerial and technical problem solving research methods, including management science, structural equation modeling, business analytics, data mining, machine learning, natural language processing, mathematical programming, among others.

OPERATIONS & INFORMATION SYSTEMS MANAGEMENT CORE FACULTY:

• Michael J. Armstrong
• Anteneh Ayanso
• Dipanjan Chatterjee
• Danny Cho
• Tejaswini (Teju) Herath
• Princely Ifinedo
• Eugene Kaciak
• Kenneth Klassen
• Nigussie Mengesha
• Leila Tahmooresnejad
• Reena Yoogalingam
• Shuai Yuan

ORGANIZATION STUDIES

This specialization addresses the many challenges that impact the contemporary organization. It exposes students to innovative research from the micro-perspective: organizational behavior, human resources; macroperspective: strategy, international business, organization theory; and meso-perspective: entrepreneurship, innovation.

ORGANIZATION STUDIES CORE FACULTY:

• Dave Bouckenooghe
• Shawna Chen
• Dirk De Clercq
• Paul Dunn
• Sylvia Grewatsch
• Wesley Helms
• Sadia Jahanzeb
• Marshall Jiang
• Mark Julien
• Adam Kanar
• Teresa Menzies
• Saima Naseer
• Kojo Saffu
• Robert Steinbauer
• Francis Sun
• Narongsak (Tek) Thongpapanl
• Lianxi Zhou

Our program provides many opportunities for MSc students, to not only attend conferences to enrich their learning and provide networking opportunities, but we also provide opportunities for them to present their research as well. Conferences are an opportunity for students to position themselves as a subject matter expert, encounter new and innovative research, while also providing an opportunity to network with their peers and industry experts.

One such conference opportunity is Brock University’s own annual conference, called Mapping the New Knowledges (MNK). The first MNK conference was held in 2005 as an opportunity to showcase the depth and breadth of research and scholarship being pursued by graduate students in Brock’s academic Faculties. The Faculty of Graduate Studies and the Graduate Students’ Association provide graduate students with the opportunity to connect with researchers and colleagues across faculties and disciplines in a professional, supportive and welcoming setting.

Goodman also sponsors our best and brightest students to attend and present their thesis-related research at various domestic and international conferences.

Students in our MSc program have had great success being published during their master’s program with Goodman. It’s clear that their success, and yours, is due to our invested and hands-on professors. At Goodman, students can expect access to top scholars, engaging and interesting courses, and informative lectures to inspire their research. Our program is designed to give students access to publication opportunities, which will make a strong impression on any PhD admission committee or future employer.

NOTABLE MSC STUDENT PUBLICATIONS:

Peer-reviewed

Eyni, A., Thongpapanl, N., Ashraf, A., and Wang, K. The Logo ‘Visual Thickness Effect’: When and why it boosts brand personality, Journal of Consumer Behaviour, Volume 22, Issue 2, 2023.

Ayadi, M.A., Ben Omrane, W., Wang, J. and Welch, R. Senior Official Speeches and Severe Price Discontinuities in the Foreign Exchange Market, Studies in Economics and Finance. Forthcoming.

Wang, K., Ashraf, A., Thongpapanl, N. and Nguyen, O. Influence of Social Augmented Reality App Usage on Customer Relationships and Continuance Intention: The Role of Shared Social Experience, Journal of Business Research. In Press.

Ayadi, M.A., Ben Omrane, W., Wang, J. and Welch, R.. Senior Official Speech Attributes and Foreign Exchange Risk around Business Cycles, International Review of Financial Analysis. Volume 80, March, 2022.

Ayanso, A., Han, M., and Zihayat, M.. An Automated Mobile App Labelling Framework Based on Primary Motivations for Smartphone Use, International Journal of Web Information Systems, Volume 18, Number 1, February, 2022.

Ayanso, A., Visser, D., Yoogalingam, R. and Kusy, M. Integrating Keyword Segmentation and Budget Allocation Decisions in Sponsored Search Advertising: An Exploratory Simulation Study, International Journal of E-business Research. Volume 18, Number 1, 2022.  

Li, Q., Shin, Y., and Pyo, U. Impacts of CEO Incentives and Power on Employee Wages, Journal of Global Business and Trade. Volume 18, Issue 6, 2022.  

Pandey, R., Chatterjee, D., Rungtusanatham, M. The Effects of Tie Strength and Data Integration with Supply Base on Supply Disruption Ambiguity and its Impact on Inventory Turnover. International Journal of Operations & Production Management, Volume 43, Number 3, 2022. 

Wang, X., Ashraf, A. R., Thongpapanl, N., & Wang, K. (2022). Perceived deception and online repurchase intention: The moderating effect of product type and consumer regulatory orientation. Journal of Consumer Behaviour, 21(6), 1522-1539.

Xiao, Y., and Yoogalingam, R. A Simulation Optimization Approach for Planning and Scheduling in Operating Rooms for Elective and Urgent Surgeries, Operations Research for Health Care. Volume 35, 2022. 

Anwar, A., Thongpapanl, N., and Ashraf, A. Strategic Imperatives of Mobile Commerce in Developing Countries: The Influence of Consumer Innovativeness, Ubiquity, Perceived Value, Risk, and Cost on Usage, Journal of Strategic Marketing, Volume 29, Number 8, 2021.

Xiao, Y., and Yoogalingam, R. Reserved Capacity Policies for Operating Room Scheduling, Operations Management Research. Volume 14, Number 1-2, 2021. 

 Ayadi, M., Ben Omrane, W., Lazrak, S., and Yan, X. OPEC Production Decisions, Macroeconomic News, and Volatility in the Canadian Currency and Oil Markets, Finance Research Letters. Volume 37, November, 2020.  

*Ayadi, M., Ben Omrane, W., Welch, R., and Jiahui, W. Macroeconomic News, Public Communications and Foreign Exchange Jumps around US and European Financial Crises, International Journal of Finance and Economics. Volume 25, Issue 2, 2020.  

*Received two conference best paper awards:  

•  Best Paper Award, 1st International Symposium on Entrepreneurship, Blockchain and Crypto-Finance, Tunis, Tunisia, April 24-35, 2019. 
• Best Paper Award, Association Tunisienne pour la Recherche Scientifique en Risk Management (ASTURIMA), International Conference, Hammamet, Tunisia, April 29-30 May 1, 2018. 

Ben Omrane, W., Welch, R., and Zhou, X. The Dynamic Effect of Macroeconomic News on the Euro/US Dollar Exchange Rate, Journal of Forecasting. Volume 39, Issue 1, 2020.  

Guo, S., and Pyo, U. Does Option Trading affect Idiosyncratic Momentum?, Cogent Economics and Finance. Volume 8, Issue 1, 2020.  

Ayadi, M., Cao, X., Lazrak, S., and Wang, Y., Do Idiosyncratic Skewness and Kurtosis Really Matter? North American Journal of Economics and Finance, Volume 50, November 2019.  

Ayadi, M., Lazrak, S. and Xing, D. Bankruptcy Protection Duration and Outcome of Canadian Public Firms, International Journal of Managerial Finance, Volume 15, Issue 5, 2019. 

*Biktimirov E. N., and Xu, Y. Asymmetric Stock Price and Investor Awareness Reactions to Changes in the Nasdaq 100 Index, Journal of Asset Management. Volume 20, Issue 2, 2019.  

*Received conference best paper award:  

• “The Outstanding Investments Paper” Award. Paper: Biktimirov, E. N. and Y. Xu. “Market Reactions to Changes in the Nasdaq 100 Index”. Eastern Finance Association Conference, St. Pete Beach, Florida, April, 2013. 

Biktimirov E. N., and Xu, Y. Market Reactions to Changes in the Dow Jones Industrial Average Index, International Journal of Managerial Finance. Volume 15, Issue 5, 2019.  

Ben Omrane, W., Savaser, T., Welch, R., and Zhou, X. Time-varying effects of macroeconomic news on euro-dollar returns, North American Journal of Economics and Finance. Volume 50, November 2019.  

De Clercq, D., Rahman, Z. and Haq, I. Explaining Helping behavior in the Workplace: The Interactive Effect of Family-to-Work Conflict and Islamic Work Ethic, Journal of Business Ethics, 155, 1167-1177, 2019. 

Dunn, P., He, Z., Trabelsi, S., Yu, Z. Executive Compensation and Compensation Risk: Evidence from Technology Firms, Managerial Auditing Journal, Volume 34, Issue 3, 2019. 

Ayadi, M., Ben Omrane, W., Lazrak, S. and Yang, J. The Dynamics of Currency, Savings, and Investment Rates, International Review of Finance. Volume 18, Issue 1, 2018. (Lead Article)  

Ayadi, M., Lazrak S., Liao, Y., and Welch, R. Performance of Fixed-income Mutual Funds with Markovian Regime-Switching Models, Quarterly Review of Economics and Finance, 69, August 2018.  

Graefe-Anderson, R., Pyo, U., and Baoqi, Z. Does CEO Compensation Suppress Employee Wages? Review of Accounting and Finance. Volume 17, Issue 4, 2018.  

Thongpapanl, N., Ashraf, A., Lapa, L. and Venketesh, V. Differential Effects of Customers’ Regulatory Fit on Trust, Perceived Value, and M-commerce Use among Developing and Developed Countries, Journal of International Marketing, Volume 26, Issue 3, 2018. 

Ben Omrane, W., He, C., He, Z., and Trabelsi, S. Forecasting the Yield Curve of Government Bonds: A Dynamic Factor Approach, Managerial Finance. Volume 43, Number 7, 2017.  

*Ben Omrane, W., Tao, Y. and Welch, R. Scheduled Macro-News Effects on a Euro/US Dollar Limit Order Book around the 2008 Financial Crisis, Research in International Business and Finance. Volume 42, May, 2017.  

*Received a conference best paper award: 

• Best Paper Award, Tunisian Society for Financial Studies (TSFS), 4th annual Conference, Sousse, Tunisia, December 8-10, 2016. 

Biktimirov E. N., and Durrani, F. Market reactions to corporate name changes: evidence from the Toronto Stock Exchange, International Journal of Managerial Finance. Volume 13, Issue 1, 2017.  

*Biktimirov E. N., and Wang, C. Model-based Versus Model-free Implied Volatility: Evidence from North American, European, and Asian Index Option Markets, Journal of Derivatives. Volume 24,  Issue 3, 2017.  

*Received conference honourable mention:  

• “The Honourable Mention” Award in Finance Division. Paper: Biktimirov E. N. and C. Wang. “Model-Based versus Model-Free Implied Volatility: Evidence from U.S., European, and Asian Index Option Markets”. Administrative Sciences Association of Canada Conference, Calgary, Alberta, June 2013. 

He, Z., Jiang, J., Kusy. M., and Trabelsi, S. Volume-Synchronized Probability of Informed Trading (VPIN) on the Chinese Index Futures: A Comparative Approach, China Accounting and Finance Review, Volume 18, Issue 2, 2016.  

Huang, Y. and Klassen, K. Using Six Sigma, Lean, and Simulation to Improve the Phlebotomy Process, Quality Management Journal. Volume 23, Number 2, 2016.  

Ayadi, M., Kusy, M., Pyo, M., and Trabelsi, S. Corporate Social Responsibility, Corporate Governance, and Managerial Risk-Taking, Journal of Theoretical Accounting Research. Volume 11, Issue 1, 2015.  

Ayanso, A., Herath, T. and O’Brien, N. Understanding Continuance Intentions of Physicians with Electronic Medical Records (EMR): An Expectancy-Confirmation Perspective, Decision Support Systems. Volume 77, Number 1, 2015. 

Ayanso, A. and Karimi, A. The Moderating Effects of Keyword Competition on the Determinants of Ad Position in Sponsored Search Advertising, Decision Support Systems. Volume 70, Number 1, 2015.  

Trabelsi, S., He, R., He, Z., and Kusy, M. A Comparison of Bayesian, Hazard, and Mixed Logit Model of Bankruptcy Prediction, Computational Management Science, Volume 12, Issue 1, 2015.  

Ayadi, M., Ben-Ameur, H., Krillov, T., and Welch, R. A Stochastic Dynamic Programming Approach for Pricing Options on Stock Index Futures, Journal of Futures Markets, Volume 34, Issue 12, 2014.  

Biktimirov E. N., and Li, B. Asymmetric stock price and liquidity responses to changes in the FTSE SmallCap index, Review of Quantitative Finance and Accounting. Volume 42, Issue 1, 2014.  

Biktimirov E. N., and Li, B. Market reactions to changes in the S&P/TSX SmallCap index, Journal of Index Investing. Volume 5, Issue 2, 2014.  

Ali, C.B., He, Z., Trabelsi, S.  Analyst Following, Ownership Structure and Stock Liquidity, The Journal of Theoretical Accounting Research. Volume 9, Issue 1, 2013.  

Ayanso, A. and Mokaya, B. Efficiency Evaluation in Search Advertising, Decision Sciences. Volume 44, Number 5, 2013. 

Ayadi, M., Ben-Ameur, H., Lazrak, S., and Wang, Y. Canadian Investors and the Discount on Closed-end Funds, Journal of Financial Services Research. Volume 43, Issue 1, 2012. 

Biktimirov E. N., and Wang, C. Fear factor: Does the VIXC provide the most accurate forecast of Canadian stock market volatility? Canadian Investment Review, 2011.

Thongpapanl, N. and Ashraf, A. Enhancing Online Performance through Website Content and Personalization, Journal of Computer Information Systems, Volume 52, Number 1, 2011.

Book Chapters

Ben Omrane, W., Welch, R. and Zhou, X. Handbook of Global Financial Markets – Chapter: Macroeconomic News and Exchange Rate Volatility: Evidence of Unstable Effect. Editors: . Boubaker, S. and Nguyen, D., World Scientific, Singapore, 2018. 

Ben Omrane, W., Savaser, T. and Zhou, X. Encyclopedia of International Economics and Global Trade – Chapter: Exchange Rate Reaction to Trade Balance News. Editors: Rivera-Batiz, F. L.and Erbil, C., World Scientific, Singapore, 2018. 

He, Z., Kusy, M., Singh, D., and Trabelsi, S. Should We Trust Fund Managers? A Close Look at the Canadian Mutual Fund Governance, International Corporate Governance and Regulation, Volume 20, pp. 105-130, in Advances in Financial Economics, Vol (20), Emerald Publishing Limited, 2018.  

Ayanso, A., Lertwachara, K. and Mokaya, B. Harnessing the Power of Social Media and Web Analytics – Chapter: Marketing Meets Social Media: Classification and Evolution of Internet Marketing. Editors: A. Ayanso and K. Lertwachara. IGI Global, Pennsylvania, 2014. 

Ayanso, A. and Visser, D. Harnessing the Power of Social Media and Web Analytics – Chapter: Analytics and Performance Measurement Frameworks for Social Customer Relationship Management. Editors: A. Ayanso and K. Lertwachara. IGI Global, Pennsylvania, 2014. 

Ayanso, A. and Visser, D. Digital Arts and Entertainment: Concepts, Methodologies, Tools, and Applications – Chapter: Analytics and Performance Management Frameworks for Social Customer Relationship Management (Reprint). Editors: IRMA, USA – Information Resources Management Association, Pennsylvania, 2014. 

OUR SUCCESS HAS BEEN MEASURED BY THE 75% OF OUR GRADUATES THAT CHOOSE TO PURSUE PHD’S AFTER THEIR GOODMAN MSC.