Emerging Leader

The Emerging Leader Award honours young leaders from the business community who have made an impact early in their careers and offers students an opportunity to interact with these exceptional business leaders.

Allie Hughes Headshot

2025 Emerging Leader: Allie Hughes

Allie Hughes is a strategy designer, communications professional and process builder.

Allie Hughes is the founder of Hughes&Co, a digital agency known for delivering bold strategies in marketing, sales enablement, and automation. Since 2012, her agency has driven exceptional results for a wide range of clients, shaping powerful campaigns and optimizing digital tools for maximum impact.

A dynamic and sought-after speaker, Allie captivates audiences with insights on active marketing solutions, women’s entrepreneurship, and business confidence, having taken the stage at renowned events like INBOUND and The Atelier Collective.

Allie’s commitment to community shines through her leadership roles. She has served as Chair of the YMCA of Niagara, the Brock University Alumni Association and the Brock University Board of Trustees. Allie is currently the 2025 United Way Niagara Campaign Cabinet Chair.

Recognized for her entrepreneurial excellence, Allie has been honored with awards such as Niagara Entrepreneur of the Year, Women in Niagara’s Emerging Entrepreneur, and Brock University’s Outstanding Young Alumni Award.

Join Allie Hughes (BA ’09), Goodman’s 2025 Emerging Leader honouree, for an interactive workshop on the art of storytelling.

Gain practical insights from her experience as the Founder of Hughes&Co, a strategic marketing agency, to transform the way you present ideas — whether in everyday moments or high-stakes presentations. Then, put these teachings into practice through guided exercises and personalized feedback.