Brock Badgers

The Brock Badgers brand identity is comprised of a system of closely related marks including a primary logo, secondary logos, word marks and graphical elements. This page details the usage of all components within the identity system.

Primary logo

Brock badgers logo - full colour.
Brock badgers logo - black and grey.
Brock badgers logo - black and white.

Secondary logos

Wordmark

Brock badgers logo wordmark only - full colour
Brock badgers logo wordmark only - black and grey.
Brock badgers logo wordmark only - black and white.

Varsity “B” short form

Brock badgers logo varsity "B" example

Graphical element

Badgers graphic element - scratch - red
Badgers graphic element - scratch - black
Badgers graphic element - scratch - white

Typography

Marketing materials for the Brock Badgers should use Circular as the main typeface to be consistent with the main Brock University brand.

Badgers brand colours

Brock red colour square

Brock Red

CMYK 0/100/100/0
RGB 204/0/0
HEX #CC0000

Blue colour block

Badgers Blue

CMYK 100/68/0/54
RGB 0/45/98
HEX #002D62

Black colour block

Black

CMYK 0/0/0/100
RGB 0/0/0
HEX #000000

Dark grey colour block

Badgers Dark Grey

CMYK 0/0/0/50
RGB 128/128/128
HEX #808080

Light grey colour block

Badgers Grey

CMYK 0/0/0/25
RGB 191/191/191
HEX #BFBFBF

Badgers brand reproduction errors

Brock badgers logo misuse example - rotated.

No rotating of Badgers logo.

Brock badgers logo misuse example - stretched.

No separating of Badgers logo.

Brock badgers logo misuse example - squished.

No rescaling of Badgers logo.

Brock badgers logo misuse example - reversing logo colours.

No reversing logo.

Brock badgers logo misuse example - adding logo elements.

No adding elements to logo.

Brock badgers logo misuse example - adding logo elements.

No adding elements to logo.