Amanda Nash – Entry Blog, Marketing, Communications, and Event Coordinator

Hello! My name is Amanda Nash and I am completing my 4th year in the Honours Bachelor of Sport Management program at Brock University with a Minors degree in Psychology. I am starting my position with the Centre for Sport Capacity (CSC) as the Marketing, Communications, and Event Coordinator Intern! Working with incredible Professors and researchers such as Dr. Taylor McKee and Dr. Julie Stevens, I am thrilled to begin this chapter at the Centre assisting with daily marketing campaigns, connecting and developing partnerships, event facilitation, and research promotion.

My Background in marketing, events, and related fields

In my first year of my undergrad degree, I connected with Brock Sport Management Professors and peers and I joined the CSC and the Brock Sport and Business Association (BSBA) both in entry-level marketing/event volunteering roles. These entry positions launched my sport industry career, and I was able to gain hands-on experience in event planning and understanding the importance of promotional engagement on social media for organizational growth. My one-year position with the BSBA specifically involved developing marketing campaigns to support events and overall branding for the club. One example was the 7th Annual BSBA Networking Series. By assisting with this event, I took on multiple roles both during and pre/post-event.

I started volunteering with the Centre for Sport Capacity as I became a Support Team Member. It quickly became the largest role in discovering who I am as a sports industry professional. Previous to securing the spot as the Centre intern for the Winter 2026 term, I had volunteered consistent hours with the Centre. Following the leadership of Grace Nelson, the past CSC Coordinator, I helped the team with numerous marketing and event campaigns. Some examples include the promotion and event implementation of;

I have also assisted with marketing specific campaigns on our website and social media accounts. Some examples include;

Outside of Brock University’s doors, I have a personal passion for the beauty and wellness industry. I have been working in customer service as a receptionist, as well as assisting with occasional events and social media content creation for a Niagara region hair salon staple, Pretty&Co Hair and Beauty Collective! I’ve assisted with the facilitation of the Wild Heart X Charm Party event and help with social media content on our Instagram page. Through interactive stories, humorous reels, aesthetic posts, and hair care information, I’m helping to support Pretty&Co’s owner, Sarah Hess’ vision. Her hair artistry, creativity, and remarkable mentorship defines Pretty&Co’s branding success. Growing the Instagram to pass 13k followers, this opportunity has opened a new field of event and communications knowledge for me. This knowledge is transferred throughout my work at the CSC, strengthening my professional skills.

Current Position at the csc

My dedication to CSC’s brand success is shown as I was offered an official internship position with the CSC and I’m truly grateful! This role (just in the first three weeks!) has provided me with opportunities to increase my leadership, creativity, and communication skills. Current and upcoming projects with the CSC involve working on the LinkedIn and Instagram pages to actively provide content for our audience. Additionally, we have multiple member and partner feature interviews to be released. We also have a new student-led initiative that I have been sharing a lead role in called the CSC Soccer Working Group (CSCSWG)! I launched the CSCSWG website and our goal is to build upon the CSC’s SportService framework to reach more organizations, specifically in the soccer industry. We hope to make a positive impact for safe sport practices in action with the potential to create student networking and internship opportunities. With the raising awareness of safe sport within this industry, I’m also enabling changes within our open resource safe sport panel/video webpage by improving access and adding updated content on our website for all sport industry professionals viewing.

I am thrilled to begin my internship placement with the Centre. Within my first weeks I have already begun updating our website through WordPress, posting on our social platforms, and have facilitated multiple member and partner feature interviews and content (stay
tuned!). The Centre opens up opportunities for many different professional sports pathways. Personally and professionally in my work, these pathways include communication/partnership development, digital media creation, videography, marketing, and event management within the sports and academia industry. As a creative and sports-loving student, the CSC allows me to expand my knowledge and is a fulfilling organization to be a part of. I make continuous strides to raise awareness of the incredible work our members have and are currently developing, and I’ve been building and will continue to build, a strong portfolio within this organization. If you are a student looking for an exceptional team that includes remarkable faculty mentors, opportunities to grow in your desired field, and want to contribute to impactful work, the CSC is the place for you!

Categories: Students