Your Game Plan, Our Support.

Is your organization looking to grow? That’s where we come in.

Our unique blend of academic research and practical insight allows us to offer professional quality expertise that can enhance any sport organization in various capacities.

The Centre for Sport Capacity’s SportService is focused on expanding the capacity of sport organizations in areas such as Event Management, Marketing, Communications, and more.

Service Areas

Event Management

Hosting an event can be challenging – and in the sport world, there are added factors to consider. At the CSC, we offer event management services, such as event planning, event marketing and promotion, administrative support, volunteer management, and more. Check out the full list of event management services below.

Marketing

At the CSC, we believe that marketing is a fundamental component of any sport organization’s success, especially local sport clubs and associations. With the ever-changing digital world, new effective methods are required. We offer marketing services to assist, such as website development, social media marketing, and more. Check out the full listing of services below.

Communications

How can your organization showcase achievements, services, and impact in the community for diverse audiences? Effective communication is crucial both on and off the field of play. Our communication services can assist you to enhance trust, reputation, and community impact. Check out the full list of services below.

And More...

We are actively looking to expand our services. If there’s a service that you’re looking for and it’s not listed on our site, contact us by filling out the form below or emailing us at sportcapacity@brocku.ca

Researchers

Incorporating knowledge mobilization activities into your research is more important than ever. Our CSC team specializes in knowledge mobilization and can help put your research into action. Learn more about our services below.

Our Approach

At the Centre for Sport Capacity, we aim to provide professional level services to organizations. To do so, we’ve developed a model based on four foundational principles and our roadmap to success.

We will find the right fit for you. We provide personalized packages (Bronze, Silver, Gold) designed to match your organization's needs. Each service page (Event Management, Marketing, and Communications) features a visual indicating the corresponding tier for the service. We will collaborate with you to identify the most suitable option.

Our Expertise

Our multidisciplinary capabilities among our team and our members provide breadth and depth of experience and skills needed to help your organization thrive.

Our team has worked with numerous organizations in the past, from developing websites, to creating impact reports, to event management services, we have done it – and will do it again.

Our CSC members and team combine to have extensive industry knowledge, specialized experiences, with practical insights. We are able to create and deliver insight-led solutions to whatever your organization needs.

Image showing the Sport Service Logo alongside a collage of images from previous engagements.

We are proud to have worked with various organizations:

CSC Partners: Canoe Kayak Canada and Niagara Parks Commission.

Our Work

Canoe Kayak Canada Welland 2024 Logo

The CSC supported the Western Ontario Division (WOD) and the 2024 Canoe Kayak Canada (CKC) National Host Committee with their communications for the Spring 2024 National Championships in Welland. This included designing the logo for the championships (see above) to support with marketing and enhancing the brand image of the event. This also included the website development for the event, which encompassed a content plan, alignment with branding standards, and various consultation meetings.

Image of CSC team at the 2023 Grand Slam of Curling event posing for a picture.

In partnership with the Niagara Parks Commission, the CSC conducted an event impact analysis at the Niagara Grand Slam of Curling, which involved asking spectators, vendors, and volunteers to complete a survey. The findings of the survey informed a report that we edited and designed, to help showcase the economic impact the event had on the Niagara region.

“As part of a multi-institutional evidence synthesis research team we valued the expertise and creative energies of the Brock University Centre for Sport Capacity. The Centre actively engaged in assisting our team with the development and creation of an infographic. This infographic as part of a scholarly scoping review depicted essential and emergent health literacy research themes. The Centre’s efforts in part resulted in the successful publishing of this manuscript in a reputable international scholarly journal. We valued the Centre’s expertise, willingness to work through several ideas, and their added value when meeting tight timelines, accessibility standards, attributed copyright and licensing requirements. We anticipate using this infographic in future poster sessions, conference reports and to brand forthcoming research. Thanks for this essential support!”

Ian D. Gordon, Brock University Library

Expand your organization’s capacity with our unique blend of expertise! From our academic insights to our practical, tailored support, we’re here to elevate your sport organization’s initiatives. Connect with us today and let’s get started on creating a winning partnership together!

Please feel free to complete the form below or contact the Centre at sportcapacity@brocku.ca or call us at +1 905-688-5550 ext. 5586.

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