Media releases

  • Brock experts available to speak about code of conduct addressing maltreatment in sport

    MEDIA RELEASE: 1 April 2021 – R0040

    As of Thursday, April 1, integrating the policies of the Universal Code of Conduct to Prevent and Address Maltreatment in Sport (UCCMS) is mandatory for all federally funded, national-level sport organizations.

    Developed by the Canadian sport community, the UCCMS addresses maltreatment broadly and comprehensively, covering all types of conduct that inflict physical or psychological harm by a person against another person within the sport community.

    While generally viewed as a positive, there was some pushback from national and provincial sport organizations looking for clauses to allow what they considered to be ‘accepted training practices in a sport.’

    Brock University has a number of experts available to speak with the media about the issue of the UCCMS and its adoption. They say the unsuccessful pushback from some organizations suggest there are going to be challenges with the consistent implementation and enforcement of the Code.

    Assistant Professor of Sport Management Michele Donnelly says “The fact that the UCCMS ‘addresses maltreatment broadly and comprehensively’ is so important.”

    “This means we are not only going to be operating with the legal thresholds for harassment and abuse, but are also able to recognize and address all of the behaviours and actions that are so problematic in sport,” she says.

    Donnelly is available to speak to media on:

    • The facets of sport that have a long history of trying to normalize questionable or racist behaviours towards athletes
    • Foreseeable challenges with the consistent implementation and enforcement of the Code
    • The importance of having an independent body to administer the UCCMS
    • Athletes in sport governance

    Donnelly says reporting currently happens within a sport organization and has varied consequences (often repercussions) for those reporting. Further, harassment and abuse of athletes by coaches, and the lack of administrative action in these instances, has been highlighted in recent cases in the media and the courts. In some cases, sport organizations have protected and promoted abusers/harassers when they are considered “successful” or a benefit to the organization, Donnelly says.

    Director of Brock’s Centre for Sport Capacity (CSC) and Associate Professor of Sport Management Julie Stevens says “The long-term negative ramifications of maltreatment in sport is a significant issue for athletes and leaders that needs further discussion, discourse and action at all levels.”

    Stevens is available to speak to media on:

    • Ways Canadian academics and sport stakeholders can address and implement system and organizational level change related to safe sport in general
    • Practical advice and support available for sport organizations
    • How the CSC is supporting athlete voices
    • The upcoming national forum Athletes First: The Promotion of Safe Sport in Canada which will take place June 12 to 18.

    “We are looking forward to hosting an event that will ensure athlete voices and experiences flow throughout the entire forum,” says Stevens. “We hope to bring together athletes, coaches, sport professionals and volunteers, and academics from the Niagara region and across Canada, for productive dialogue.”

    Assistant Professor of Sport Management Michael Van Bussel says, “While the UCCMS defines maltreatment as ‘covering all types of conduct that inflict physical or psychological harm by a person against another person, within the sport community’ and goes beyond the coach-athlete dynamic, relational risk management provides sport management practitioners with a framework to build constructive relationships between athletes, coaches and administrators.”

    Van Bussel is available to speak to media on:

    • Research regarding relational risk management in the context of coaching education and development
    • Tools to help protect athletes, foster communication and implement policy
    • The responsible coaching movement

    “The UCCMS will provide sport organizations with a broad coverage regarding athlete maltreatment in sport to help develop policy,” says Van Bussel. “It will not only address high-level abusive behaviour by coaches and administrators, it will also identify and more subtle psychological and relational maltreatment that often goes unrecognized and is not dealt in an appropriate manner.”

    Brock University professors Michele Donnelly, Julie Stevens and Michael Van Bussel are available to speak with the media.

    For more information or for assistance arranging interviews:

    * Dan Dakin, Manager Communications and Media Relations, Brock University [email protected] or 905-347-1970

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    Categories: Media releases

  • Goodman School of Business receives international accolades for UN co-op program

    MEDIA RELEASE: 30 March 2021 – R0039

    A partnership between Brock University’s Goodman School of Business and the United Nations Association in Canada (UNA-Canada) has earned the School a prestigious award.

    The Association to Advance Collegiate Schools of Business (AACSB) has recognized the partnership as part of their Innovations That Inspire initiative. The collaboration, Local Roots, Global Reach, allows students the opportunity to gain a global business perspective while addressing community issues during a co-op work term with a United Nations agency.

    Goodman is the only Canadian business school recognized this year out of 24 initiatives from around the world.

    “The Goodman School of Business has embraced the call to create positive societal impact and it is our privilege to recognize Local Roots, Global Reach among the 2021 Innovations That Inspire initiatives,” said Caryn Beck-Dudley, AACSB President and CEO.

    The program consists of a paid internship at a United Nations agency outside of Canada that is open to all Goodman undergraduate and graduate co-op students. Goodman students can work in any country that has a UN agency for an eight-month economic development work term.

    The partnership was motivated by Goodman’s desire to provide learning opportunities that focused on sustainable development, local economic growth and impacting society in meaningful ways beyond the boardroom, said Goodman Dean Andrew Gaudes.

    “I believe our school is truly contributing to a global need and that in itself is an award,” said Gaudes. “To be recognized by AACSB, a respected organization which has accredited more than 900 business schools worldwide, provides a grace note on an already beautiful piece of work.”

    Recent grad Ahmed Jawa (BBA ’20) got to experience the impact of this partnership first-hand. During his work term with the United Nations Development Program in Phnom Penh, Cambodia, he evaluated the success of landmine removal projects, introduced silk production back to local farmers and promoted the rapid growth of modernized industrial projects.

    The work he did not only made a significant difference in Cambodia, but also changed him as a person.

    “The experience will grow you personally more than you can think,” said Jawa, who now works as a Business Consultant at IBM. “You are never going to get a chance to work on projects that are this big and this valuable, not just for economic growth but also for the people. The societal impact changes you.”

    As placements with UN organizations are typically unpaid internships, Goodman students are paid for their work through a collaboration with Brock’s Co-op Education office and support from Goodman made possible by a legacy gift from the Goodman Family Foundation.

    For more information or for assistance arranging interviews: 

    * Dan Dakin, Manager Communications and Media Relations, Brock University [email protected] or 905-347-1970

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    Categories: Media releases