Tickets selling fast for Ontario’s biggest VQA celebration

MEDIA RELEASE: 19 March 2019 – R00046

The wines have been selected and Ontario’s top winemakers are ready to pour their favourites at the 31st annual Cuvée Grand Tasting in Niagara Falls this Saturday, March 23.

Organized by Brock University’s Cool Climate Oenology and Viticulture Institute (CCOVI), the Cuvée Grand Tasting takes place at Scotiabank Convention Centre and is expected to be another sold-out affair. The event is the largest celebration of VQA wine of its kind and highlights the $4.4-billion Ontario wine industry.

“We’ll have 48 Ontario VQA wineries on hand this year pouring two of their winemakers’ favourite wines, plus local chefs preparing their signature dishes at live cooking stations,” said Cuvée manager Barb Tatarnic. “New this year, guests can experience Cuvée using augmented reality with the LifeAR mobile application, developed by students from Brock, allowing them to view which wineries are represented, what they’re pouring and even purchase wine online at the Grand Tasting.”

Cuvée provides future grape growers and winemakers the chance to interact directly with key industry players.

Proceeds from the event support the Cuvée Legacy Fund, which was established to fund industry-driven research initiatives and scholarships for students. More than $122,000 has been generated since CCOVI took the lead in organizing the event four years ago.

“Winning that scholarship meant all my hard work for the past three-and-a-half years came together,” said Nick Pappas (BSc’18), who won the Cuvée Award for Academic Excellence in 2018. “It is great to win a scholarship, but to win one in the industry you are entering is amazing. That money helped me finish off the last couple of courses at Brock and having that award on a resumé is just amazing.”

“Student scholarship winners talk about how proceeds from the Cuvée wine weekend support grape and wine scholarships and research initiatives”

Champions in the province’s grape and wine industry will also be showcased at the event, including the Cuvée Vineyard of Excellence and Winemaker of Excellence awards, along with the Tony Aspler Award of Excellence.

The Grand Tasting is followed by the Après Cuvée after party, which features live music from the Associates, Icewine, sparkling wine, cider and local craft beer.

The Cuvée en Route passport program will extend the wine celebration all weekend long running from March 22 to 24 at participating wineries across Niagara. A complete list of participating wineries at the Grand Tasting and en Route can be found at cuvee.ca

Tickets, which include both the Saturday night Grand Tasting and the en Route passport, are available online at cuvee.ca/tickets for $200 per person. Tickets for the en Route passport only are $30.

For more information or for assistance arranging interviews:

* Britt Dixon, Communications Officer, Cool Climate Oenology and Viticulture Institute, Brock University bdixon@brocku.ca, 905-688-5550 x4471

* Dan Dakin, Manager Communications and Media Relations, Brock University ddakin@brocku.ca, 905-688-5550 x5353 or 905-347-1970

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