Sport Management (MSM)

Faculty of Applied Health Sciences Master of Sport Management

The Master of Sport Management (MSM) equips students with the practical skills and professional knowledge needed to pursue a wide range of careers in sport management. This interdisciplinary graduate program takes a holistic approach, focusing on data-driven decision-making and strategic development in sport management. The curriculum blends theory and practice to develop the critical skills required to meet the demands of the industry.

Entry point:

  • Fall

Duration:

  • 1 year

Pathway:

  • Course-based

Application deadline:

  • April 30 (for Fall 2025 entry, subject to change for 2026 entry)

First round of applications will be reviewed after the initial deadline of April 30, however, applications will still be accepted after this date.
International applicants interested in applying after the posted application deadline should contact the program for details on availability.

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General program inquiries
Graduate program director
Nicholas Burton
Graduate program coordinator
TBD

Apply now Graduate Studies at Brock

Tuition and financial information

Program website Faculty of Applied Health Sciences

Admission requirements

  • Bachelor’s degree in a business field (e.g., sport management, business management, communications) from an accredited university with a minimum average of 80%
  • Completed undergraduate courses equivalent to Introduction to (Sport) Marketing, Introduction to (Sport) Finance or Accounting, and Introduction to Statistical Analysis/Quantitative Methods/Research Methods
  • Statement of intent (convey the applicant’s rationale for applying to the program with an emphasis on their experience and learning from practical placements and should describe how the program will help to advance their professional and academic aspirations)
  • A current resume/CV
  • Two references; at least one referee must be academic

Career outcomes

  • CEO/manager of provincial/national sports associations
  • Director of Sport Programming and Event Management
  • Strategic Partnerships Director
  • Manager of Special Projects
  • Sport Performance Analyst/AGM/manager of major league franchises
  • Sport Business Analyst
  • Innovation Consultant