Articles tagged with: marketing
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When you ask distinguished marketing scholar V. Kumar what he is currently working on, his answer is almost every hot ... Full story
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Persistence drives Distinguished Scholar’s research
Kai-Yu Wang is proof that persistence is key to being a successful researcher. During his early years at the Goodman ... Full story -
Thesis defences Dec. 5 to Dec. 9
The following is a list of thesis defences taking place from Monday, Dec. 5 to Friday, Dec. 9. Master of Education thesis ... Full story -
Marketing prof wins distinguished teaching competition
According to Kai-Yu Wang, individuals need to be versatile and willing to take on challenges in an ever-changing business world. ... Full story -
Thesis defences Sept. 26 to Sept. 30
The following is a list of thesis defences taking place between Monday, Sept. 26 and Friday, Sept. 30. Master of Science in ... Full story -
Passion for entrepreneurship brews success for Goodman grad
Think of a barista making your favourite brew and chances are, they’re nothing like Chris Battagli (BBA ’18) or his ... Full story -
Scholar to speak on AI capabilities, privacy regulations
When marketers turn to artificial intelligence (AI) for insights, it’s important that they fully understand the implication on privacy ... Full story -
Webinar to investigate alignment of marketing strategies with foreign markets
To perform well in international markets, companies often consider adapting their marketing programs, influencing the degree to which a company ... Full story -
Research Scholars grant recipients announced by Goodman
Brock University’s Goodman School of Business has announced recipients of its inaugural Research Scholars program. Faculty have received grants ... Full story -
Olympics a ‘perfect storm kerfuffle,’ says Brock prof
The Olympic and Paralympic Games are a global enterprise worth billions of dollars and, for sports fans, perhaps the greatest ... Full story