Internationally renowned marketing professor joins Goodman School of Business
When you ask distinguished marketing scholar V. Kumar what he is currently working on, his answer is almost every hot ... Full story
Articles tagged with: marketing
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Persistence drives Distinguished Scholar’s research
Kai-Yu Wang is proof that persistence is key to being a successful researcher. During his early years at the Goodman ... Full story -
Thesis defences Dec. 5 to Dec. 9
The following is a list of thesis defences taking place from Monday, Dec. 5 to Friday, Dec. 9. Master of Education thesis ... Full story -
Marketing prof wins distinguished teaching competition
According to Kai-Yu Wang, individuals need to be versatile and willing to take on challenges in an ever-changing business world. ... Full story -
Thesis defences Sept. 26 to Sept. 30
The following is a list of thesis defences taking place between Monday, Sept. 26 and Friday, Sept. 30. Master of Science in ... Full story -
Passion for entrepreneurship brews success for Goodman grad
Think of a barista making your favourite brew and chances are, they’re nothing like Chris Battagli (BBA ’18) or his ... Full story -
Scholar to speak on AI capabilities, privacy regulations
When marketers turn to artificial intelligence (AI) for insights, it’s important that they fully understand the implication on privacy ... Full story -
Webinar to investigate alignment of marketing strategies with foreign markets
To perform well in international markets, companies often consider adapting their marketing programs, influencing the degree to which a company ... Full story -
Research Scholars grant recipients announced by Goodman
Brock University’s Goodman School of Business has announced recipients of its inaugural Research Scholars program. Faculty have received grants ... Full story -
Olympics a ‘perfect storm kerfuffle,’ says Brock prof
The Olympic and Paralympic Games are a global enterprise worth billions of dollars and, for sports fans, perhaps the greatest ... Full story
