Articles by author: Brock University

  • Media invited to landmark course on the cider business

    MEDIA RELEASE: 21 April 2017 – R00083
     
    Brock University’s Cool Climate Oenology and Viticulture Institute (CCOVI) is inviting the media to witness a new and popular course being offered April 24-28 on cider and perry production.
     
    The Cider and Perry Production – A Foundation, will be Canada’s only internationally accredited program where industry professionals and enthusiasts can develop their skills at fermenting apples and pears into cider.
     
    The Canadian cider industry is booming, and this course — the first of its kind in Canada — sold out within weeks of being announced in February. Registrants are coming from across Ontario as well as British Columbia, New Brunswick and Quebec. There is already a wait list already for a next offering.
     
    Cider is increasingly part of the Canadian lifestyle:
    •      As Canada’s population ages, older adults, especially women, are consuming less beer and moving to cider and other fruity beverages (source: Mintel, a UK-based market research firm)
    •      In Ontario alone, net sales of local craft cider skyrocketed 54 per cent in 2015-16 to $5.1 million (source: Liquor Control Board of Ontario)
     
    The Brock program was developed by Peter Mitchell, founder of the Cider and Perry Academy in the UK, and is the basis for The Cider Institute of North America’s program out of Cornell University and Washington State University. The course covers all aspects of production, from the orchard through to quality control and the economics of cider making. The hands-on program uses lectures, lab work, workshops and tastings to give learners a step-by-step guide to production.
     
    Journalists can see what the buzz is all about. Sessions open to the media are:
    •      Tuesday, April 24, 1-3:45 p.m., Inniskillin Hall Room 306
    •      Wednesday, April 25: 1-3:30 p.m., Inniskillin Hall Room 306
     
    For more information or for media access to this program, contact:
     
    • Maryanne Firth, Writer/Editor, Brock University maryanne.firth@brocku.ca, 905-688-5550 x4420 or 289-241-8288
     
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    Categories: Media releases

  • Brock Sports launches flag football league for Niagara youth

    MEDIA RELEASE : 20 April 2017 – R00082
     
    A new Brock University football league will help teach Niagara youths the X’s and O’s of the game, without the big hits.
     
    The Brock Sports Youth Flag Football League will run Mondays and Wednesday from May 29 to Aug. 9 on the University’s artificial turf Alumni Field.
     
    The league is part of the CFL Flag initiative, and is designed to be a fun environment for boys and girls between six and 15 years old who have either never played the game before or would like to keep playing under flag football rules.
     
    “Brock has decided to run a youth flag football league because there are no other leagues in the region,” said Megan Locker, Intramural and PALS Co-ordinator, Brock Sports. “It is also another way to introduce kids to Brock University and all it has to offer.”
     
    “We’re thrilled to partner with the CFL because their mandate matches our plan to extend our reach into the community and develop youth leagues,” said Brock Sports Director Neil Lumsden. “We have a great platform to build sport in the Niagara region and with the CFL at our side, flag football is a tremendous place to start.”
     
    The league will include one practice and one game each week between 6 and 8 p.m. on Mondays and Wednesday (no league on July 3 or Aug. 7).
     
    The cost is $125 per child and parking during league times is included in the price.
     
    Volunteer coaches and assistant coaches are also needed for the league. Coaches will be provided with training, as well as the equipment they need to run the practices and games.
     
    For more information on volunteering or registering a child in the league, contact Megan Locker at mlocker@brocku.ca

     
    For more information or for assistance arranging interviews:
     
    * Dan Dakin, Media Relations Officer, Brock University ddakin@brocku.ca, 905-688-5550 x5353 or 905-347-1970
     
    Brock University Marketing and Communications has a full-service studio where we can provide high definition video and broadcast-quality audio.
     
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    Categories: Media releases