Articles tagged with: Kai-Yu Wang
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Kai-Yu Wang is certain that before 2011, his marketing research students weren’t always all that interested in what he was ... Full story
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Goodman educator receives international accolades for innovative course
Kai-Yu Wang has added another prestigious award to the growing list he has earned for innovation in teaching and learning. ... Full story -
Innovative course design receives international accolades
A Goodman professor’s innovative approach to experiential learning has earned him top honours from a leading North American marketing ... Full story -
Goodman lecture explores international advertising
The next instalment of the Goodman School of Business Luncheon Speaker Series will focus on international advertising. Brock Marketing, International ... Full story -
Brock prof applauds move by Gucci, others to stop using Size 0 models
Two and a half years ago, Brock University research showed that customers prefer if fashion brands used average-sized models to ... Full story -
Moral dilemma? Brock research examines why people choose to buy counterfeit products
Most people know that buying counterfeit knock-offs of luxury products is unethical and even illegal, but that hasn’t ... Full story