Operations Management

Eugene Kaciak, associate professor of Operations Management in the Faculty of Business, presented a number of research papers recently. They were:

  1. Kaciak, E., Sagan, A. (2012). “Nonsymmetric Correspondence Analysis of Abbreviated Hard Laddering Interviews,” Joint Conference of the German Classification Society (GfKl) and the German Association for Pattern Recognition (DAGM), Springer-Verlag, Heidelberg-Berlin.
  2. Kaciak, E., Cullen, C., Sagan, A. (2011). “A Method of Market Segmentation Based on Laddering Data”, International Academy of Business and Economics (IABE), Las Vegas, USA (October).
  3. Zoungrana, L., Jaeger, S., Kaciak, E., Cullen, C., Lesschaeve, I. (2011). “Determination of Both Positive and Negative Drivers of Purchase and Consumption of Organic Apples Using the Means-End Chain Theory”, The 9th Pangborn Sensory Science Symposium, Toronto, Canada (September).

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