Brock expert says varying strategies can lead to success for Olympic advertisers
When it comes to reaching a large audience, the Olympics can provide exposure on a level that’s almost unparalleled.
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Articles tagged with: Department of Sport Management
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Sport Management prof awarded Chancellor’s Chair for Research Excellence
Dawn Trussell’s research is about making sports a level playing field. The Associate Professor of Sport Management studies sport ... Full story -
Canada Games Research Spotlight: Michele Donnelly
NOTE: This is the latest in a series of Q&A stories featuring Brock University faculty members who are ... Full story -
Parks and recreation an essential service, says Brock research
The extension of Ontario’s stay-at-home order until at least June 2 raises questions about if and how outdoor activities can ... Full story -
Cancelling Olympics could be tougher than it appears, says Brock prof
As the COVID-19 pandemic continues to disrupt the normalcy of life around the globe, politicians and athletes are beginning to ... Full story -
BURTON, CHADWICK, BOND and WIDDOP: Sports betting: the contrasting trajectories of a controversial sponsorship in European football
Nicholas Burton, Assistant Professor of Sport Management at Brock University; Simon Chadwick, Global Director of Eurasian Sport and Professor of ... Full story -
DONNELLY and KIDD: World Rugby’s ban on trans players has nothing to do with so-called ‘fairness’
Michelle Donnelly, Assistant Professor of Sport Management at Brock University, and Bruce Kidd, Professor of Kinesiology at University of Toronto, ... Full story -
Olympic-sized hurdles in sport topic of next Women in Leadership event
Women continue to be significantly underrepresented in leadership and decision-making positions in sport. There are far fewer women coaches, managers ... Full story -
Pro athlete strikes show complexities between sport and labour movement
Last week’s strike action by professional athletes to protest police violence and anti-Black racism yielded decisive results, with the ... Full story -
CFL cancellation the right decision, says Brock prof
With Labour Day weekend approaching, Canadian Football League (CFL) fans would normally be gearing up for a barrage of games ... Full story
