Goodman prof ranked most productive marketing journal author
A Brock University researcher has ranked first on a global list of the most productive authors appearing in American Marketing ... Full story
Articles tagged with: V. Kumar
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Internationally renowned marketing professor joins Goodman School of Business
When you ask distinguished marketing scholar V. Kumar what he is currently working on, his answer is almost every hot ... Full story -
Lunchtime session to focus on effectively managing sales divisions to boost performance
The effective management of a firm’s sales function is vital to revenue generation and organizational performance, and will be ... Full story -
Goodman speaker series kicks off with insights on customer adoption behaviour
After a six-month hiatus, the Goodman School of Business Luncheon Speaker Series returns this week with a lecture discussing how ... Full story
