Media releases

  • Brock students learn to make Icewine in first-of-its-kind co-op

    MEDIA RELEASE: 03 February 2021 – R0017

    Not everyone appreciates chilly winter nights, but Niagara’s recent cold snap was welcomed by Brock University students Claire Findlater and Mario Spinosa, as it allowed them to participate in their first-ever Icewine harvest.

    The third-year Oenology and Viticulture (OEVI) students are taking part in a first-of-its-kind Icewine co-op with Pillitteri Estates Winery, and they have been patiently waiting for temperatures to drop below –8 C so they could press the frozen grapes needed to make the specialty product.

    The co-op gives Brock students hands-on experience with all aspects of working on a Canadian Icewine harvest.

    Jamie Slingerland, Director of Viniculture for Pillitteri Estates, says the partnership between Brock and the winery is beneficial.

    “From a resume-building perspective, working on a co-op at a renowned winery in Icewine is a tremendous opportunity; there’s not too many students who are able to say they’ve done that,” he says. “It’s also an honour to mentor these brilliant, hard-working students because they are the future and helping them learn means helping the future evolution of our industry.”

    Pillitteri is one of the few wineries that has chosen to produce Icewine this year — allowing the students to also work on a rare vintage of the dessert wine.

    Much of Canada’s Icewine sales is driven by tourism and duty-free shopping, which have been impacted by the COVID-19 pandemic. With that in mind, some wineries with enough inventory to meet this year’s demand decided to skip the Icewine harvest and focus more on table wines.

    “Getting to do something so special to Canada in such a whirlwind year has been a really cool way for us to get that hands-on industry experience,” says Findlater. “Jamie is always so willing to help us with anything we need and there is so much experience and knowledge we are gaining from everyone we’re working with.”

    Pillitteri, which is recognized internationally for its Icewine, has been partnering on research, outreach and student learning opportunities with Brock and the University’s Cool Climate Oenology and Viticulture Institute (CCOVI) for nearly a decade.

    The winery is passionate about bringing on Brock students and worked with the Co-op, Career and Experiential Education office and Steven Trussler, CCOVI Senior Lab demonstrator and Academic Advisor for the OEVI program, to develop the Icewine co-op.

    The goal is to offer it to students every year.

    “We work together, hand-in-hand, to make industry connections, and present our students with amazing opportunities such as this,” says Melissa Beamer, Brock’s Manager, Talent Development and Engagement. “We are proud to be able to provide our students with great opportunities — especially during this challenging time — and we look forward to continuing this strong partnership and continuing to offer our students unique opportunities in this amazing industry.”

    OEVI students take three co-op terms during their degree.

    Trussler says it allows them to apply what they’ve learned in the classroom to a real-world setting, make important industry connections and see their work tangibly impact the local grape and wine industry.

    “This particular experience with Pillitteri also provides practical experience with a style of wine production that not all students will have when they graduate — which sets them apart when it’s time to start looking for jobs,” he adds.

    During their work term, the students will tackle everything from working in the field and understanding how the harvesting machinery operates, to crafting the wine itself and learning how it’s promoted and sold in a retail environment.

    For more information or for assistance arranging interviews:

    * Dan Dakin, Manager Communications and Media Relations, Brock University ddakin@brocku.ca or 905-347-1970

    – 30 –

    Categories: Media releases

  • New AI course designed for future management and health-care professionals

    MEDIA RELEASE: 03 February 2021 – R0016

    Brock University has launched a new artificial intelligence (AI) graduate course for students aiming to pursue careers in public health management.

    Artificial Intelligence: Theory and Managerial Applications is the first course purposely designed for Canada’s first Master of Business Administration (MBA) and Master of Public Health (MPH) concurrent degrees program, which is jointly offered by Brock University’s Goodman School of Business and the Faculty of Applied Health Sciences.

    The new AI course was co-designed and is co-taught by an academic scholar and an industry practitioner. Dipanjan Chatterjee, Associate Professor of Information Systems, teaches artificial intelligence theory and research, while Adekunle Ajiboye, a celebrated and highly respected entrepreneur who founded and heads the technology firm AAJIMATICS, shares real-world experiences and insights as a hands-on technology executive.

    “We live in an era where all forms of human interactions and engagement are increasingly digitized at the source, fuelling the data that artificial intelligence thrives on,” says Ajiboye.

    The new course looks at the digitization and mass scale machine-based decision-making, where the requirement for information processing is large and the decision-making is time sensitive and requires accuracy and effectiveness.

    Chatterjee says the COVID-19 pandemic offers a fitting example of how the course is relevant to today’s public health management decisions.

    “Artificial intelligence can help optimize and prioritize the distribution of scarce resources, such as vaccines and medicine,” he explains. “Typical of such public health decision-making, the volume of information that AI-aided decision regimes can effectively handle and capitalize on is very, very large.”

    Students of the MBA and MPH concurrent degrees program spend their first year of study taking MBA courses, such as accounting, organizational behaviour and financial management, and their second year taking MPH courses delivered exclusively online, such as infection control, epidemiology and biostatistics in public health. They also complete a mandatory 420-hour internship in a health-related field.

    “The synergy and symbiosis between the MBA and MPH programs continue to unfold and strengthen in many respects for our concurrent degrees students,” says Tek Thongpapanl, Associate Dean for the Goodman School of Business.

    “The addition of the artificial intelligence course to the MBA-MPH program will equip students with knowledge that has become critically important to their professional success and advancement,” he says.

    Brent Faught, MPH Graduate Program Director, says the course will create meaningful opportunities for students.

    “In the past year alone, health innovations have dramatically changed in response to the COVID-19 pandemic. Knowledge gained from the artificial intelligence course will help our future health leaders understand and contribute to recent advances in big data sharing and analysis,” he says.

    For more information on the ‘Artificial Intelligence: Theory and Managerial Applications’ course and the MBA-MPH concurrent degrees program, visit the Goodman School of Business website or email mba-mph@brocku.ca

    Categories: Media releases