The Data Driven Decision Making series focuses on effective decision making and how business intuition can be complimented and enhanced by key aspects of data science.
The three seminars in this series are:
Data Driven Decision Making: Fundamentals
Data Driven Decision Making: Effective Marketing
Data Driven Decision Making: Optimizing HR
The series of seminars are ideally suited to professionals leveraging data warehousing for the first time as well as corporate decision makers who must scale production or adjust to variable market conditions.
Our Data Driven Decision Making series will provide a thorough overview of the skill set needed to move decisions from intuition to evidence based.
This series is valuable to business decision makers, managers aiming to increase analytical literacy and entrepreneurs who face pressure to grow and adapt to market conditions
Seminar Details – Data Driven Decision Making: Fundamentals
Through two-day interactive classes, learn from Goodman School of Business professors and industry leaders about:
- How to balance your natural business instincts with evidence derived from analytical sources.
- How to provide data support for business cases and project plans.
- Developing the ability to act decisively on proven evidence and identify data that can trigger actions.
- How to spot patterns and trends in your business market, resourcing, and customer activity.
- Understand how skills like Machine Learning, Prediction Models, and Regression Analysis can be employed to support decision making,
- Understand modern tools for data analysis, presentation and data visualization.
- Developing the ability to use data to prepare for growth, expansion, supplier uncertainty, and market instability.
Seminar Details – Data Driven Decision Making: Effective Marketing
Through two-day interactive classes, learn from Goodman School of Business professors and industry leaders about:
- Learn how data can be part of your marketing strategy and reach new and existing customers
- Learn about the Big Data Revolution and its implications for business, society and marketing
- Understand how data driven decision making can help solve challenges
Seminar Details – Data Driven Decision Making: Human Resources
Through two-day interactive classes, learn from Goodman School of Business professors and industry leaders about:
- Understanding organizations staffing capabilities and increasing employee engagement through data.
- Forecasting workforce planning and the future of the organization by creating a strategic plan through data driven decisions.
- Aligning organizational goals through data driven decisions and determining the critical workforce.
- Honing data analytic skills and strategizing the organizational capabilities while identifying actionable goals.
- Networking with other industry HR professionals and learning about their organizational HR strategies.
