{"id":85972,"date":"2023-06-07T11:59:46","date_gmt":"2023-06-07T15:59:46","guid":{"rendered":"https:\/\/brocku.ca\/brock-news\/?p=85972"},"modified":"2023-06-19T16:31:16","modified_gmt":"2023-06-19T20:31:16","slug":"faculty-focus-todd-green-gives-young-people-a-voice","status":"publish","type":"post","link":"https:\/\/brocku.ca\/brock-news\/2023\/06\/faculty-focus-todd-green-gives-young-people-a-voice\/","title":{"rendered":"FACULTY FOCUS: Todd Green gives young people a voice"},"content":{"rendered":"

Note: Faculty Focus is a monthly series that highlights faculty whose compelling passions, innovative ideas and various areas of expertise help weave together the fabric of Brock University\u2019s vibrant community. The full series is available on\u00a0The Brock News<\/a>.<\/em>\u00a0<\/span><\/p>\n

When he was 17 years old, Todd Green was moved by an experience that left him feeling powerless.<\/p>\n

He was unable to help a fellow student whose educational path was being set based on his disabilities instead of his abilities. It’s a moment he’ll never forget.<\/p>\n

\u201cThe injustice really upset me,\u201d says the Associate Professor of Marketing in Brock\u2019s Goodman School of Business. \u201cWhat was decided for this student would create a restrictive future with limited finances and job prospects.\u201d<\/p>\n

Today, Green is dedicated to helping children and youth understand that education and opportunity intersect.<\/p>\n

With a PhD in Marketing from Simon Fraser University and an MBA from McMaster University, Green arrived at Brock in 2014 determined to incorporate concepts of philanthropy and volunteerism into the courses he teaches.<\/p>\n

\u201cI\u2019m always looking to develop relationships with local non-profits and charities to provide experiential learning opportunities,\u201d says Green, who often brings community partners to campus.<\/p>\n

\u201cI want students to understand there is more to business than marketing big brands,\u201d he says. \u201cEven if it can be harder to sell a social issue than a soda, that doesn\u2019t mean we shouldn\u2019t try.\u201d<\/p>\n

His students explore real world issues, and potential careers in non-profit marketing, by working with organizations to create marketing and communications plans.<\/p>\n

Aware of what marketing can mean for the environment, Green was the first Goodman faculty member to join Brock\u2019s Environmental Sustainability Research Centre (ESRC).<\/p>\n

Through his supervision of Master of Sustainability students, Green is helping the ESRC expand offerings to business-minded students who are interested in sustainability.<\/p>\n

These graduate students have gone on to work for companies that address climate change, minimize food waste, clean up oceans and shorelines and educate consumers on ways to make more sustainable purchasing choices.<\/p>\n

Outside the classroom, Green seeks to support children and youth in the local community.<\/p>\n

On his way to Brock\u2019s campus one day, Green was thinking about the many different kinds of students who go through life without a voice.<\/p>\n

That\u2019s when it hit him, \u201ckids should be heard.\u201d<\/p>\n

\"Children

Green (back row, third from the right) and Tomorrow’s Voices participants and volunteers celebrate the return in-person choir practice following the lifting of COVID-19 restrictions.<\/p><\/div>\n

He founded Tomorrow\u2019s Voices in 2017, bringing together his love of music and his interest in helping young people to thrive.<\/p>\n

Green, who is also the Badgers Varsity Tennis coach, uses his knowledge of philanthropy literature \u2014 along with many of the social, ethical and environmental sustainability concepts he researches and teaches \u2014 to lead the after-school non-profit children\u2019s choir program.<\/p>\n

\u201cAs a non-profit director, I\u2019m responsible for making the right decisions for the children, which means aligning with musicians and sponsors who believe in what we are doing,\u201d says Green. \u201cSimilar to the marketing ethics assignments I give my students, our board has worked through some of the same issues such as how best to market our cause in an ethical manner.\u201d<\/p>\n

The choir welcomes children ages eight to 18 from all backgrounds. They do not need to audition, know how to read music or pay a fee to participate.<\/p>\n

\u201cI believe singing serves people,\u201d says Green. \u201cWhile the choir is comprised of children and youth who have experienced hardship, we don\u2019t focus on their challenges. Instead, we create a safe, inclusive environment to allow them to be seen and heard for who they really are.\u201d<\/p>\n

Green says it\u2019s wonderful to see Tomorrow\u2019s Voices members grow their confidence as they take on new opportunities.<\/p>\n

\u201cI love being a mentor to these young people and was overwhelmed when I learned one of our choir graduates was accepted to Brock,\u201d says Green. \u201cI met this student in front of the bookstore last September on the first day of school and presented her with a Brock hoodie and a small bursary to help with fees.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

At 17 years old, Todd Green felt powerless to help another student whose educational path was being set based on his disabilities instead of his abilities.<\/p>\n","protected":false},"author":29,"featured_media":85975,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[39,7,1,4],"tags":[296,2262,8634,2852,594,4337],"_links":{"self":[{"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/posts\/85972"}],"collection":[{"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/users\/29"}],"replies":[{"embeddable":true,"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/comments?post=85972"}],"version-history":[{"count":6,"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/posts\/85972\/revisions"}],"predecessor-version":[{"id":86530,"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/posts\/85972\/revisions\/86530"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/media\/85975"}],"wp:attachment":[{"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/media?parent=85972"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/categories?post=85972"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/tags?post=85972"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}