{"id":63544,"date":"2020-01-28T09:14:58","date_gmt":"2020-01-28T14:14:58","guid":{"rendered":"https:\/\/brocku.ca\/brock-news\/?p=63544"},"modified":"2020-01-28T09:14:58","modified_gmt":"2020-01-28T14:14:58","slug":"guest-speaker-to-identify-ways-to-manage-risk-of-deepfake-videos","status":"publish","type":"post","link":"https:\/\/brocku.ca\/brock-news\/2020\/01\/guest-speaker-to-identify-ways-to-manage-risk-of-deepfake-videos\/","title":{"rendered":"Guest speaker to identify ways to manage risk of deepfake videos"},"content":{"rendered":"<p>Modified video and audio content has become easier to create and increasingly more believable, which is a dangerous combination.<\/p>\n<p>On Friday, Jan. 31, Associate Professor Jan Kietzmann from the University of Victoria&#8217;s Gustavson School of Business will deliver a presentation based on his recent article \u201c<a href=\"https:\/\/doi.org\/10.1016\/j.bushor.2019.11.006\" target=\"_blank\" rel=\"noopener noreferrer\">Deepfakes: Trick or treat?<\/a>\u201d as part of the Goodman School of Business\u2019 <a href=\"https:\/\/brocku.ca\/goodman\/faculty-research\/luncheon-speaker-series\/\" target=\"_blank\" rel=\"noopener noreferrer\">Luncheon Speaker Series<\/a>.<\/p>\n<div id=\"attachment_63545\" style=\"width: 254px\" class=\"wp-caption alignright\"><img aria-describedby=\"caption-attachment-63545\" decoding=\"async\" loading=\"lazy\" class=\" wp-image-63545\" src=\"https:\/\/brocku.ca\/brock-news\/wp-content\/uploads\/2020\/01\/Jan_Kietzmann-720x1050.jpg\" alt=\"\" width=\"244\" height=\"356\" \/><p id=\"caption-attachment-63545\" class=\"wp-caption-text\">Jan Kietzmann.<\/p><\/div>\n<p>Deepfakes, according to Kietzmann, are deceptive content that uses machine learning and artificial intelligence to modify audio or visual elements.<\/p>\n<p>Kietzmann is currently working on research projects on topics such as social media, artificial intelligence, crowdsourcing, user-generated content, gamification and sharing economies. Kietzmann is perhaps best known for his award-winning 2011 article <a href=\"https:\/\/www.dropbox.com\/s\/22tch9h2smi70fx\/2011%20Social%20Media%20Get%20Serious%20BH.pdf?dl=0\" target=\"_blank\" rel=\"noopener noreferrer\">\u201cSocial media? Get serious! Understanding the functional building blocks of social media.\u201d<\/a><\/p>\n<p>The Goodman Speaker Series provides an informal opportunity to listen and discuss recent advances in research, teaching and practices with international business colleagues.<\/p>\n<p>His talk will run from 12:30 to 2 p.m. in Sankey Chambers. Goodman faculty, staff and students are invited to attend. Brock community members interested in attending are encouraged to email Jennifer Brisson at <a href=\"mailto:jbrisson@brocku.ca\" target=\"_blank\" rel=\"noopener noreferrer\">jbrisson@brocku.ca<\/a> to reserve a seat.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>On Friday, Jan. 31, Professor Jan Kietzmann from the University of Victoria&#8217;s Gustavson School of Business will deliver a presentation based on his recent article \u201cDeepfakes: Trick or treat?\u201d as part of the Goodman School of Business\u2019 Luncheon Speaker Series.<\/p>\n","protected":false},"author":58,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[54,39,4],"tags":[594,8629,8628,2283],"_links":{"self":[{"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/posts\/63544"}],"collection":[{"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/users\/58"}],"replies":[{"embeddable":true,"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/comments?post=63544"}],"version-history":[{"count":1,"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/posts\/63544\/revisions"}],"predecessor-version":[{"id":63546,"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/posts\/63544\/revisions\/63546"}],"wp:attachment":[{"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/media?parent=63544"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/categories?post=63544"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/tags?post=63544"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}