![\"\"](\"https:\/\/brocku.ca\/brock-news\/wp-content\/uploads\/2017\/08\/Unionstation.jpg\")
<\/a>Brock University’s marketing efforts are once again visible in Toronto’s Union Station and the surrounding walkways.<\/p><\/div>\n
The show takes place in the Metro Toronto Convention Centre, but the massive crowds \u2014 many of whom arrive in full costume \u2014 take over much of the downtown core. This year\u2019s Fan Expo Canada includes appearances by Tim Curry, Norman Reedus, Kathleen Turner, Kristin Kreuk and many other celebrities.<\/p>\n
Brock has a booth in the MTCC\u2019s south building, where it will be in a high-traffic area close to Universal Studios, Cartoon Network and Showcase. The 20×20 booth includes two large video screens.<\/p>\n
The recruitment team has designed both a twelve-page comic book that tells the Brock story, as well as Cube Pals, three-dimensional paper figures of Isaac Brock and Boomer the Badger, plus a set of accessories for both.<\/p>\n
\u201cThe comic was designed with a 1960s comic esthetic in mind, and outlines the top reasons why you should choose Brock University, such as the location, exceptional student experience, the programs that would be of most interest to the attendees, and our dedication to co-op and experiential learning,\u201d Gottli said.<\/p>\n
The focus will be on the programs and departments at Brock that would appeal to typical Fan Expo goers the most, such as the Marilyn I. Walker School of Fine and Performing Arts, Communication, Pop Culture and Film, Computer Science and the new programs in Game Design and Game Programming.<\/p>\n
\u201cThere\u2019s a great fit between the Fan Expo Canada target market and the programs we offer at Brock University,\u201d Gottli said.<\/p>\n
Fan Expo Canada is the first of two major recruiting events in Toronto for Brock. The Ontario Universities\u2019 Fair will also be held at MTCC Sept. 22-24 and is a hugely important event that draws all 21 Ontario universities.<\/p>\n
To increase Brock\u2019s presence during and between both events, Marketing and Communications is again launching a major advertising campaign that will see Brock branding dominating the Skywalk between Union Station, the MTCC and Rogers Centre.<\/p>\n","protected":false},"excerpt":{"rendered":"
With nearly 130,000 expected attendees,\u00a0Fan Expo Canada\u00a0is the largest pop culture event in Canada and one of the biggest in North America. It\u2019s also a gold mine for Brock University\u2019s recruitment team.<\/p>\n","protected":false},"author":1,"featured_media":46454,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[3319,1,4],"tags":[5738,4427,125],"_links":{"self":[{"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/posts\/46453"}],"collection":[{"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/comments?post=46453"}],"version-history":[{"count":0,"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/posts\/46453\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/media\/46454"}],"wp:attachment":[{"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/media?parent=46453"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/categories?post=46453"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brocku.ca\/brock-news\/wp-json\/wp\/v2\/tags?post=46453"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}