Published on Brock University (http://brocku.ca)
Broadly speaking, our team is the University’s in-house advertising and public relations agency. Our site includes media resources, the brand standards tool kit, services we offer, a social media directory and our publications. Check out the left-side menu for more of what we do.
As guardians of the University’s image and reputation, we shape and elevate perceptions of Brock through the creative use of all media.
We raise Brock’s profile and provide integrated marketing communications (IMC) planning and support. Our objectives and priorities are therefore linked to the University's Academic Plan and Brock's Integrated Strategic Plan. We provide professional consulting services and project management partnerships with academic and administrative units. We follow the industry’s best practices in all communications to University stakeholders.
We're concerned with the way Brock is positioned regionally, nationally and internationally. We identify those who need, support and benefit from the University and explore appropriate IMC opportunities to develop mutually beneficial relationships.
Our services are responsive, supportive and strategic. They include strategic direction and tactical implementation of brand management, integrated marketing communications, media relations, public relations, research communications and web marketing.