Brock set to host Canada’s first global wine business conference

News around Campus

Brock set to host Canada’s first global wine business conference

Published on May 24 2013


 

Academics and scholars from around the world will descend on Brock University’s Goodman School of Business - in the heart of Ontario’s wine country - for the international Academy of Wine Business Research (AWBR) conference June 12-15.

This is the first time the event has landed in Canada, having been held previously in Australia, California, France, Italy and New Zealand.

The AWBR is a global body focused on research into economic, social and management aspects of the wine industry. The conferences attract top wine business researchers and wine industry leaders engaging in critical discussions in a friendly and open atmosphere.

Besides visiting Niagara wineries, delegates will take part in group discussions and workshops examining a range of issues related to wine business. The sessions will be led by experts from around the world, including Brock/Goodman marketing professors Antonia Mantonakis and Carmen Cullen, and sensory scientist Isabelle Lesschaeve, research director-consumer insights and product innovation at the Vineland Research and Innovation Centre.

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Academics and scholars from around the world will descend on Brock University’s Goodman School of Business - in the heart of Ontario’s wine country - for the international Academy of Wine Business Research (AWBR) conference June 12-15.

This is the first time the event has landed in Canada, having been held previously in Australia, California, France, Italy and New Zealand.

The AWBR is a global body focused on research into economic, social and management aspects of the wine industry. The conferences attract top wine business researchers and wine industry leaders engaging in critical discussions in a friendly and open atmosphere.

Besides visiting Niagara wineries, delegates will take part in group discussions and workshops examining a range of issues related to wine business. The sessions will be led by experts from around the world, including Brock/Goodman marketing professors Antonia Mantonakis and Carmen Cullen, and sensory scientist Isabelle Lesschaeve, research director-consumer insights and product innovation at the Vineland Research and Innovation Centre.

Read the rest of the story in the Brock News