Web and social media training opportunities survey






We want your feedback: to help ensure that the marketing and communications team is providing you with the best training opportunities possible, please take a couple of minutes to fill out this form to indicate which training opportunities interest you. We will notify you via email once we have established dates and times for some of the opportunities listed.

Web and social media training opportunities survey

Do you manage any of your office or department's social media properties?

Please include url addresses (i.e. facebook.com/brockuniversity)

Do you manage any of your office or department's websites?

Please include url addresses (i.e. brocku.ca/marketing-communications)

Do you have any future plans for new social media properties or websites?

Please select the training opportunities you'd be interested in attending. For a full description of each, please see the bottom of the form.

If you are interested in other web and social media training opportunities that are not listed here, please list them in the box below.

Based on your office or department's activity schedule and your vacation planning, which months would you prefer to take any of the above training opportunities?

TRAINING DESCRIPTIONS

Social Media

  • Social media informal meet and greet – meet and mingle with other social media users around the university, share best practices and learn the face behind the avatar.
  • University social media – Brock brand, best practices and strategy development.
  • Twitter and Hootsuite for social listening and engagement.
  • Focusing on Facebook – understanding best practices, analytics and promotional guidelines.
  • Social photography – Pinterest, Flickr and Instagram.
  • Geosocial tools – Foursquare and SCVNGR.
  • What's new in social media – monthly meeting to discuss the news, trends and new tools in social media.

Brock's Website and CMS (Content Management System)

  • CMS Level 1 training – learn how to edit and create pages, upload documents and organize your website menu.
  • CMS Level 2 training – create blocks and web forms and learn how to embed video and social widgets using html coding.
  • Google Analytics – discover important statistics about visitors to your website: which pages are they viewing, when are they viewing them, how long are they there, etc.
  • Search engine optimization – learn simple tricks for helping search engines find your page.
  • Writing for the web – Learn to keep your viewers' attention and abide by accessibility standards.
  • Copy(right) and paste – how to find and use content from the internet without breaking the law.

Email

  • Active Campaign is an email marketing platform that subscribers and lists and tracks statistics such as open and click through rates.